POSTED: Wednesday November 11th 2015
FOR IMMEDIATE RELEASE

PyeongChang 2018 reaches out to the worldwide public to choose the best Look and Design for the Olympic and Paralympic Winter Games




Seoul, November 11, 2015 - A worldwide public survey will be launched today to select the Look Design that will be the artistic branding on all Games facilities and promotional items for the 2018 Winter Games.

The PyeongChang Organizing Committee for the 2018 Olympic and Paralympic Winter Games (POCOG) will hold a Look Motifs Exhibition & Survey at Dongdaemun Design Plaza (DDP), Seoul, from November 11 to 17 in a bid to select the best Look Design that will animate the 2018 Games.

Fourteen renowned artists recommended by National Museum of Modern and Contemporary Art and the Korea Institute of Design Promotion participated in this special national event to develop graphic motifs for the Look of the 2018 Games. The results of their artwork depicting PyeongChang's Vision and Slogan will be showcased to promote Korea's winter sports to the world and contribute to the successful hosting of the Games. 

In line with the exhibition, POCOG will also open a public survey of Preferred Graphic Motifs for the Look of the 2018 Game through an online and offline poll that will be evaluated by the Selection Committee, in order to finally identify the best design. The online poll is now available at
https://docs.google.com/forms/d/1okoUHSWYx-EbllTVvkQNQogdC4ffo2hBGhh2-rwGJr8/viewform?usp=send_form
as well as on the official Facebook account (http://www.facebook.com/PyeongChang2018). 

Prior to the official launch of the exhibition, a special Opening Ceremony was held on November 10 attended by the Minister of Culture, Sports and Tourism, KIM Jongdeok, POCOG Secretary General, YEO Hyungkoo, and the participant artists.

Celebrating the opening of the exhibition, Minister KIM Jongdeok addressed the attendees, "The Look Motifs Exhibition is a significant milestone to showcase the convergence of culture and sports. With the selection of the Games Look Design, we expect that the Olympic and Paralympic Winter Games PyeongChang 2018 will promote Korea as a cultural power to the world."

The final artwork that will be chosen at the Look Motifs Exhibition, sponsored by the Ministry of Culture, Sports and Tourism and Seoul Design Foundation, will be developed as the official Look Design of the Olympic and Paralympic Winter Games PyeongChang 2018.

For more information:
CONTACT:      POCOG Press Office
                  pressoffice@pyeongchang2018.com

Flickr: http://www.flickr.com/photos/pyeongchang2018_kr
Web: http://www.pyeongchang2018.com/horizon/eng/index.asp
Facebook: https://www.facebook.com/PyeongChang2018
Twitter: https://twitter.com/2018PyeongChang

About POCOG

The PyeongChang Organizing Committee for the Olympic and Paralympic Winter Games (POCOG) will host the XXIII edition of the Olympic Winter Games on 9-25 February 2018. Over 80 countries and 6,000 athletes are expected to take part in the first Olympic Winter Games to be held in Asia in 20 years. Seven sports comprising 15 disciplines will be on the official program.

The PyeongChang 2018 Paralympic Winter Games will take place on 9-18 March 2018, with approximately 50 countries and 690 athletes competing. Five sports are on the Paralympic program.
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POCOG Press Office
The PyeongChang Organizing Committee for the 2018 Olympic & Paralympic Winter Games

Address)  8F, Korean Air Bldg., 117, Seosomun-ro, Jung-gu, Seoul, 100-813, Korea
Office) +82.2.2076.2195~7
Email)  pressoffice@pyeongchang2018.com
Web)  http://www.pyeongchang2018.com
Flickr)  http://www.flickr.com/photos/pyeongchang2018_kr
Facebook) https://www.facebook.com/PyeongChang2018
Twitter) https://twitter.com/2018PyeongChang

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Keywords · PyeongChang 2018 · Winter Olympics · Paralympics · IOC


Name: Pocog Press Office
Organization: PyeongChang Organizing Committee for the 2018 Olympic and Paralympic Winter Games
Email:
Phone: 82333502197
URL: http://www.pyeongchang2018.com


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