POSTED: Wednesday July 20th 2011
FOR IMMEDIATE RELEASE

SportsQuest International's Preferred Merchant Network will facilitate equestrian related commerce and multinational networking

SportsQuest International is creating a global network of horse focused enterprises to facilitate distribution of DVDs, books & licensed merchandise.

Henderson, Nevada (USA)

SportsQuest International, LLC has announced the creation of the SportsQuest Preferred Merchant Network, a multinational ad hoc consortium of equine focused retailers.

Incorporating tack shops, veterinary supply centers, feed shops, clothing stores, public riding stables, equine themed restaurants and other horse related businesses, the Merchant Network will facilitate distribution of DVDs, books and licensed merchandise from With Equestrian Tact: The International Video Magazine of the Equestrian Sports, The Business of Horses and other internationally distributed television productions.

“The preferred merchant network will provide an important entrée into the heart of the global horse community,” says SportsQuest's Director of Business Affairs Shabbir Husain.  “As we launch our programming in multiple countries, it is important that we remain closely connected to the pulse of the equestrian public - while working diligently to expand the audience for horse sports worldwide.”

“The Merchant Network provides a high profile 'full-duplex' conduit that will create a viable source of new revenue for participating retailers, while affording us opportunities to increase branding, facilitate closer interaction with consumers, enhance community and cross-cultural outreach and receive valuable, unfiltered feedback.”  The merchant network will be extensively promoted on-air, on-line and in-print.

According to statistics compiled for the American Horse Council, the horse industry in the United States contributes $39 billion in direct economic impact to the US economy and supports 1.4 million jobs on a full-time basis.  When indirect and induced spending are included, the industry's economic impact reaches $102 billion.

An on-going series of public events will be coordinated through Merchant Network member stores.  These forums will include video screenings, book signings, product launches and presentations by internationally known riders, drivers, trainers, veterinarians, saddle makers, authors, clinicians and farriers.

For full details on the SportsQuest Preferred Merchant Network, please email: merchant_net@SportsQuestInternational.com.

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With Equestrian Tact…

With Equestrian Tact: The International Video Magazine of the Equestrian Sports will launch in the United States this fall on HRTV - The Network for Horse Sports. 

The series will uniquely include coverage of equestrian activities in each of the nine organized regional zones designated by the Fédération Equestre Internationale (The International Equestrian Federation).

The initial fourteen (14) part series will launch production in Q3 2011, and will give special focus to preparations for the 2012 Olympic Games in London (United Kingdom).  Subsequent series will focus on preparations for equestrian competitions at the 2014 Alltech FEI World Equestrian Games in Normandy (France) and the 2016 Olympic Games in Rio de Janeiro (Brazil).

With Equestrian Tact… is being offered to broadcasters internationally, with negotiations now complete in several key markets.

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The Business of Horses

The Business of Horses has been developed for broadcast in the United States via the recently launched Pegasus Television Network.

The Business of Horses will examine the underlying economics driving horse related activities (breeding, training, veterinary medicine, nutrition, event management, transportation, etc.) throughout North America and the world.  Programs in the thirteen (13) part series will highlight systems and methodologies used in different geographic regions and segments of the industry.

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About SportsQuest International, LLC

SportsQuest International, LLC is a privately held multimedia production company specializing in the development and promotion of sports related programming that presents positive, informationally rich themes. The company is widely known for its coverage of national and international level equestrian events.

About HRTV

HRTV is a 24-hour, television-based multimedia network dedicated to horseracing which features racing action from the world’s greatest racetracks.  HRTV also features other forms of equestrian competition, as well as original programming and award-winning documentaries covering a variety of racing and general equestrian topics.  The live stream of HRTV is available on a subscription basis to high-speed Internet users worldwide at www.hrtvlive.com. The HRTV television network is presently available via cable, telco video and satellite in approximately 19 million U.S. homes.

About the Pegasus Television Network

On March 1, 2011 a new equestrian focused U.S. television network, PegasusTV, was launched, with the introduction into service of (over-the-air) channel 57.4 in Houston, Texas.  Exclusive coverage of the 2011 Houston Livestock Show and Rodeo was broadcast locally and via the PegasusTV web site.

The initial focus of PegasusTV will be in the six states with the largest horse populations - California, Texas, Kentucky, Ohio, Oklahoma and Florida.  As of mid July, additional terrestrial channels have been launched in Fresno (channel 26.3) and Los Angeles (channel 56.4).  Markets scheduled for service during Q3 2011 include: Bakersfield, Dallas/Ft. Worth, Santa Barbara, Monterey/Salinas/Santa Cruz, Lexington and Sacramento.

With a business plan focused upon local market-by-market channel syndication, PegasusTV aims to energize a largely untapped pool of local and regional advertisers.

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Keywords · SportsQuest International LLC · equestrian · sports · horse · commerce · merchant network · With Equestrian Tact · The Business of Horses · HRTV · PegasusTV · American Horse Council · Federation Equestre Internationale · FEI


Name: Sportsquest Preferred Merchant Network
Organization: SportsQuest International LLC
Email:
Phone: 17024755562
URL: http://www.sportsquestinternational.com/


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