POSTED: Monday February 28th 2011
FOR IMMEDIATE RELEASE
MUNICH 2018 LAUNCHES PART TWO OF INNOVATIVE 'LIVING BID BOOK'
Munich 2018’s vision for a climate-neutral Games the focus of second instalment
Munich, 28 February 2011: Munich 2018 presented the second instalment of the ‘Living Bid Book’ today, with the latest in the video-documentary series illustrating the Bid Committee’s vision for CO2 compensation and the first ever climate-neutral Winter Games in Olympic history.
This pioneering method of bringing the 400-page Candidature File to life has made the bid’s strategy fully accessible to the public in a way never seen before. The second instalment will define Munich 2018’s pledge to forge new standards in Winter Games sustainability. The Bid Committee hopes this pledge will inspire a legacy of climate-friendly sports mega-events in the future.
Katarina Witt, Chair of the Munich 2018 Bid Committee, said:
‘The ‘Living Bid Book’ is revolutionising the process in which the bid is delivered to the public. This video-documentary expresses the Bavarian people’s inherent connection with nature in a way that also highlights the innovation and technology that would make Munich 2018 the most nature-friendly Winter Games in history. These ‘Living Bid Books’ will convey our vision to the world: a sustainable, climate-neutral legacy.’
Munich 2018 will collaborate with national sponsor Allianz SE, and utilise the climate change and CO2 markets expertise of ‘Allianz Climate Solutions’, to create an exemplary environmental concept; a concept Munich 2018 hopes will break new ground in reducing the CO2 footprint caused by winter sports events worldwide.
Boris Schwartz, Munich 2018’s environmental expert, was speaking at today’s press conference:
‘We would like to take this opportunity to set new standards in sustainability. Winter sports take place outside and can have a greater impact on nature than summer sports. Therefore, it is very important that we make the most of Bavaria’s outstanding natural treasures whilst putting the least possible strain on the environment.’
With the IOC Evaluation Commission set to begin its official inspection visit tomorrow, the ‘Living Bid Book’ will prove invaluable in demonstrating one of the greatest strengths of Munich’s bid. The Bid Committee hopes its persuasive CO2 compensation documentary will make a significant impression.
Notes to Editor:
The video-documentary can be watched (in German) in our videogallery.
Munich, in collaboration with Garmisch-Partenkirchen and Berchtesgadener Land, is applying to host the 2018 Olympic and Paralympic Winter Games. The application will be put together and managed by Bewerbungsgesellschaft München 2018 GmbH, with Karatina Witt as Chair, Bernhard Schwank as CEO and Jürgen Bühl as Managing Director. Shareholders in the application organisation are the German Olympic Sports Confederation (DOSB) with 51 per cent, the City of Munich (30 per cent), the Free State of Bavaria (nine per cent), the market town of Garmisch-Partenkirchen (eight per cent) and the district of Berchtesgadener Land (two per cent). The bid is being supported by national sponsors Adidas, Allianz, the BMW Group, BayWa, Deutsche Bahn, Deutsche Post, Flughafen München GmbH, Lotto Bayern, Deutsche Lufthansa AG, METRO GROUP, and the Sparkasse Finance Group, along with national suppliers ARGE (Albert Speer & Partner and PROPROJEKT), Deloitte, Getty Images, GfK Verein, IMMO 2018, Messe München GmbH, Norton Rose LLP, Munich Olympic Park, pilot sport and Stadtwerke München GmbH. More information about the concept, the progress of the application and many other aspects can be found at http://www.muenchen2018.org.
Bewerbungsgesellschaft München 2018 GmbH
Munich 2018 Bid Committee
Responsible for contents:
Bernhard Schwank and Jürgen Bühl
Online Press Area:
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Name: Simone Seefried
Organization: Munich 2018 Bid Committee
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