POSTED: Monday February 28th 2011
FOR IMMEDIATE RELEASE
MUNICH 2018 ANNOUNCES 11TH NATIONAL SPONSOR
Retail giant Metro Group latest addition to high-profile corporate backers
Munich, 28 February 2011: Just one day before Munich 2018 begins an intensive week of presentations, meetings and site visits with the IOC Evaluation Commission, the Bid Committee today confirmed Metro Group, an international retail network, as its eleventh national sponsor.
Thomas Bach, IOC Vice President and President of the German Olympic Sports Confederation, and Lord Mayor of Munich, Christian Ude, joined Munich 2018 CEO, Bernhard Schwank, and Chair, Katarina Witt, at a press conference for the international media in Munich’s historic City Hall this morning.
Thomas Bach emphasised the importance of the link between the corporate and sports worlds in Germany and the momentum it is giving to Munich’s bid to host the 2018 Olympic and Paralympic Winter Games:
‘We are very happy about the confidence Metro Group has shown in Munich 2018 by confirming this sponsorship. Metro Group’s engagement in our bid to bring the 2018 Winter Games to Munich is more proof that, not only is Germany’s economy firmly behind the bid, but that there is also a strong bond between business and sports in this country.’
Lord Mayor Ude, who is the official host of the national and international media in the Bavarian capital for the Evaluation Commission, welcomed the gathered journalists to Munich in the City Hall, which will be the media centre for the week: ‘I think it is an excellent start for this vital week to announce another national sponsor for the bid. And it is great to welcome the media to the international press centre here. I am confident that we will have many more positive updates for you in the next few days.’
Two-time Olympic champion and Bid Committee Chair, Katarina Witt, was also optimistic:
‘We’ve worked really hard in the last weeks but now we are ready to deliver. We are very excited. The concept we are going to present over the next week comes from the heart. We hope that our drive and our passion reach the hearts of the Evaluation Commission.’
Munich 2018 CEO, Bernhard Schwank, underlined the significance of the announcement’s timing:
‘It is great to be able to unveil this latest asset for Munich 2018 on the eve of the Evaluation Commission visit. Metro Group’s show of commitment at this crucial time confirms that German business has faith in Munich’s chances of winning this bid. This support will help us a great deal in the coming days.
Metro Group is one of the world’s largest international retail networks, with some 290,000 employees from 180 nations working at 2,100 outlets in 33 countries in Europe, Africa and Asia. Munich 2018’s stable of corporate sponsors will provide invaluable support during the Evaluation Commission’s inspection, from 1-4 March.
Background
Munich, in collaboration with Garmisch-Partenkirchen and Berchtesgadener Land, is applying to host the 2018 Olympic and Paralympic Winter Games. The application will be put together and managed by Bewerbungsgesellschaft München 2018 GmbH, with Karatina Witt as Chair, Bernhard Schwank as CEO and Jürgen Bühl as Managing Director. Shareholders in the application organisation are the German Olympic Sports Confederation (DOSB) with 51 per cent, the City of Munich (30 per cent), the Free State of Bavaria (nine per cent), the market town of Garmisch-Partenkirchen (eight per cent) and the district of Berchtesgadener Land (two per cent). The bid is being supported by national sponsors Adidas, Allianz, the BMW Group, BayWa, Deutsche Bahn, Deutsche Post, Flughafen München GmbH, Lotto Bayern, Deutsche Lufthansa AG, METRO Group, and the Sparkasse Finance Group, along with national suppliers ARGE (Albert Speer & Partner and PROPROJEKT), Deloitte, Getty Images, GfK Verein, IMMO 2018, Messe München GmbH, Norton Rose LLP, Munich Olympic Park, pilot sport and Stadtwerke München GmbH. More information about the concept, the progress of the application and many other aspects can be found at http://www.muenchen2018.org.
Bewerbungsgesellschaft München 2018 GmbH
Munich 2018 Bid Committee
Olympiapark München
Spiridon-Louis-Ring 21
80809 München
Responsible for contents:
Bernhard Schwank and Jürgen Bühl
Press Contact:
Simone Seefried
Agnes-Pockels-Bogen 1
80992 München
Telephone: +49 89 540428-313
Mobile: +49 176 840 532 26
E-Mail: presse@muenchen2018.org
Online Press Area:
http://www.muenchen2018.org/en/press
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Keywords · Munich 2018 · Metro Group · Thomas Bach
Name: Simone Seefried
Organization: Munich 2018 Bid Committee
Email:
Phone: 4989540428317
URL: http://www.muenchen2018.org
Please refer all questions to the company listed above issuing the press release. SFC will not be able to assist you with any inquiries and disclaims any content in these press releases.


