POSTED: Wednesday January 12th 2011
FOR IMMEDIATE RELEASE
Orlando Magic Bring Home Three Major Awards from NBA Sales & Marketing Meetings
The Orlando Magic receive awards for season tickets sold and sponsorship performance at the NBA Sales and Marketing Meetings.
The Orlando Magic received three major awards at the 2010 NBA Sales and Marketing Meetings held in Brooklyn, New York on January 11. The organization was awarded:
* A "10,000 Season Tickets Sold Award" - awarded for selling more than 10,000 full season tickets
* A "2,000 New Season Tickets Sold Award" - awarded for selling more than 2,000 new full season tickets this season
* A sponsorship Performance Award for having more than 40 sponsors in the Top 50 corporate partnership categories that exceed the league average. This is the first time in club history that the team has been recognized with this award.
The Magic currently have more than 14,000 season ticket holders, the most in franchise history. Orlando's corporate partnership roster - anchored by its "Champions of the Community" platform - is also a franchise record. Throughout the meetings the Magic was used in best practice examples in everything from digital media to orlandomagic.com original content to sponsor activation to customer service practices.
In moving in the new Amway Center this season, the Magic continued its efforts in regard to affordable tickets. Entering the 2010-11 season, Orlando had 2,500 seats priced $15 or less, 7,000 seats priced $25 or less, and 10,000 seats priced $50 or under per game. Also, for the first time ever, the Magic introduced a $5 per game ticket with more than 600 available per game.
About the Orlando Magic
Orlando's NBA franchise since 1989, the Magic's mission is to be world champions on and off the court, delivering legendary moments every step of the way. On the court, Orlando has won five division championships (1995, 1996, 2008, 2009, 2010), had six 50-plus win seasons, and won the Eastern Conference title in 1995 and 2009. Off the court, on an annual basis, the Orlando Magic gives more than $2 million to the local community by way of sponsorships of events, donated tickets, autographed merchandise, scholarships and grants. Orlando Magic community relations programs impact an estimated 75,000 kids each year, while a Magic staff-wide initiative provides more than 6,000 volunteer hours annually. In addition, over the last 21 years nearly $16 million has been distributed to local non-profit community organizations via the Orlando Magic Youth Fund (OMYF-MFF), a McCormick Foundation Fund since 1994, which serves at-risk youth. Ticket highlights in the new Amway Center include: 2,500 seats priced $15 or less, 7,000 seats priced $25 or less, and for the first time ever a $5 per game ticket while supplies last. For ticket information log on to www.orlandomagic.com or call 407-89-MAGIC.
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Keywords · NBA · National · Basketball · Association · Orlando · Magic
Name: Joel Glass
Organization: Orlando Magic
Email:
Phone: 407-916-2631
URL: www.orlandomagic.com
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