POSTED: Monday December 13th 2010
FOR IMMEDIATE RELEASE
Sochi 2014 Partners' Club in Sochi for strategic workshop
Sochi 2014 Partners’ Club attending a two-day seminar and workshop to discuss opportunities and to witness the progress being made in the preparations for the Sochi 2014 Olympic and Paralympic Winter Games
December 13, 2010 Sochi - Top representatives from the Sochi 2014 Partners’ Club are in the Olympic city of Sochi today, attending a two-day seminar and workshop to discuss opportunities and to witness the progress being made in the preparations for the Sochi 2014 Olympic and Paralympic Winter Games.
The seminar is taking place in the iconic Krasnaya Polyana mountain resort, which will play host to all the snow sport events that will be take place during the Sochi 2014 Olympic and Paralympic Winter Games. The occasion was attended by representatives of both the Worldwide Olympic Partners and Sochi 2014 General Partners, including: The Coca-Cola Company, Dow Chemical, Omega, P&G, Samsung, Panasonic, Visa, Aeroflot, BOSCO Sport, MegaFon, Russian Railways, Rosneft, Rostelecom, Sberbank, VOLKSWAGEN Group Rus and Ingosstrakh.
During the annual workshop and seminar, the participants were given an opportunity to attend a comprehensive venue tour to witness firsthand the construction progress that is taking place across the Sochi region. Sochi 2014 also provided the Partners’ Club with a detailed update on the key areas of the Games, such as the Games delivery, partners’ activation programmes and marketing opportunities in the Russian market.
Sochi 2014 President and CEO, Dmitry Chernyshenko, said:
“The Sochi 2014 Organising Committee is immensely proud to be affiliated with such prestigious partners’, whose continued support has helped us to surpassed the current standards set in Olympic sponsorship.
“Sochi 2014 has broken Olympic sponsorship records with a commercial program worth more than $1bn. Our commercial program is so successful, we self-financed the 2009-2010 financial year, without Government support."
The workshop was attended by Thierry Borra, Director of Olympic Games Management at The Coca-Cola Company, Sochi 2014’s worldwide partner, who later commented:
“On our visit to Rosa Khutor today, I thought back to my trip to Sochi two years ago and the vision outlined for the Olympic Winter Games then. Now I can see those dreams are becoming a reality. Coming here to Sochi makes you realise the immensity of what is going to take place in just over three years time."
Sberbank Vice President, Kuznetsov Stanislav, said:
“The Partners’ Club is an exceptional way of cooperating around the preparations for the Games in 2014. Representatives from the key businesses, the International Olympic Committee (IOC) and the Sochi 2014 Organizing Committee meet together in person to discuss the most important Games matters of the moment and determine the best ways for further cooperation. The meetings result in achieving the optimum coordination and will help to achieve the ultimate goal of staging the Games at the highest possible level.”
George R. Hamilton Vice President, Olympic Operations, The Dow Chemical Company, said:
"The Sochi 2014 Annual Partner Workshop was a great success! The seminars were very informative regarding the various elements and activities required for a successful staging of the Games. Additionally, the breakout sessions and social time yielded great opportunities to meet and network with other sponsors and pursue ideas for collaboration. I was impressed by the energy, enthusiasm and commitment of all the members of the Olympic Family that attended this event.
I was most impressed by our visit to the site of the Olympic venues and events. The beauty of the area, both in the mountains and at the coast reinforced the message of preservation and sustainability and Dow's role in contributing to a green footprint for the Games. The progress of the construction projects is amazing! It is clear that Sochi 2014 is well on its way to delivering the infrastructure on time and Dow is excited about our opportunity to partner in this success!"
Michael O'Hara Lynch, Head of Global Sponsorship Management, Visa Inc.:
"At every Olympic Games, Visa is responsible for creating and managing the entire payment system infrastructure across all Olympic venues, including stadia, media venues, merchants and the Olympic Superstore and we start these preparations long time in advance. In regards to this, Partners' club initiative is a very useful communication tool helping us to keep up with fast paces of construction works and align our forces with other partners to help make the 2014 Olympic Winter Games the best ever. Secondly, we should always remember that the Games start and end with the athletes and, I was very pleased to see Olympic and Paralympic athletes delivering presentations, who gave the real feeling of the Games with the "champions' face".
As part of the Partners’ Club, Partners have the opportunity to discuss and implement projects with leading international and Russian companies, improving the quality of the provided goods and services for the preparation and holding of the Games, their future guests and participants, as well as residents of the Olympic host city - Sochi.
For more information, please contact:
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Keywords · Sochi 2014 · Russia · Olympic and Paralympic Winter Games · Dmitry Chernyshenko
Name: Xenia Reizhevskaya
Organization: Sochi 2014 Press Office
Email:
Phone: +7 925 999 2551
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