POSTED: Tuesday March 23rd 2010
FOR IMMEDIATE RELEASE

COACH MIKE KRZYZEWSKI LAUNCHES NEW IPHONE MULTI-LEVEL GAME APPLICATION OFFERING EXCLUSIVE PRIZES

An iPhone App featuring legendary basketball Coach Mike Krzyzewski was launched today in the App Store and www.coachkapp.com. The Coach K App utilizes innovative multi-touch controls that immerse the player into an exciting series of races against multi

DURHAM, NORTH CAROLINA, MARCH 23, 2010- An iPhone App featuring legendary basketball Coach Mike Krzyzewski was launched today in the App Store and www.coachkapp.com.  The Coach K App utilizes innovative multi-touch controls that immerse the player into an exciting series of races against multiple artificial intelligence opponents.  The game includes three levels of competition with stops in New York City, China and Durham, North Carolina, home to Coach K’s Duke Blue Devils. 

Coach K provides personalized “coaching tips” to maneuver players through a series of dynamic obstacles which come to life through trend-setting graphics.  Players also have the ability to customize their avatars.  Players will be challenged to dodge taxicabs and street vendors, while racing through the streets of New York; avoid dragons and panda bears while speeding along the Great Wall of China; and sprint around campus while avoiding the notorious Cameron Crazies and other obstacles.  The game climaxes in an intense head-to-head shooting competition against another player over Bluetooth.

Each site on the virtual journey has played a significant role in Coach K’s career.  “Beyond the sheer fun and challenge of the game,” Coach K encourages players to “explore and learn about the unique geography and cultures of some of the most interesting cities in the world.”  Future downloads will provide advanced enhancements to the Avatar system and additional races through the streets of Chicago (Coach K’s hometown) and a secret location in Spain.  New game elements will be introduced to take advantage of these new environments.

The first level of competition can be downloaded free-of-charge from the App Store.  The remaining levels will be available for $2.99.  Players who download all three levels, will be eligible to win exclusive prizes.  Facebook integration enables players to get a picture with Coach K and have it posted to their wall.


Follow us on facebook and twitter for game news, updates and surprise giveaways.
Twitter:  @coach_k_app
Facebook:  http://www.facebook.com/pages/Coach-K-app/303096458800
Registration for the contest only occurs through the paid and full version of the app, but no purchase is necessary.  Registration can be completed through the mail as well.  URL with contest rules and details to follow.

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About Coach K
Winning seasons, superb graduation rates for his players and a basketball team that is as close as family are all attributes that reflect on the man who is in his 30th year as the head coach of the Duke Blue Devils, Hall of Famer and U.S. National Team Coach Mike Krzyzewski.

Coach K’s record as college basketball’s fourth leading all-time winningest coach offers evidence of his success: 864 total wins; 93 weeks ranked No. 1; 10 Final Four berths in the last 24 years, including five straight appearances from 1988-92; 25 seasons with at least 20 wins; 11 seasons with 30 or more (most by any coach all-time); 12 regular season ACC crowns and 12 Atlantic Coast Conference Tournament titles, including a league record five in succession from 1999-2003 and the two most recent (2009 and 2010).  But most impressive are the three National Championships (1991, 1992 and 2001) that make Coach K one of only four coaches in NCAA history to earn three or more NCAA titles.
Krzyzewski added to his already impressive list of accomplishments on Sept. 26, 2005 when he was named head coach of the USA Basketball Men’s Senior National Team program for 2006-2008. With Coach K at the helm, Team USA won the gold medal at the 2008 Beijing Summer Olympics with a 118-107 victory over Spain.  This coming summer he’ll begin the road to 2012 and the London Games when the USA plays in the FIBA World Championships in Turkey.

About the Developer - i2theFuture
I2theFuture, LLC designs, develops, and markets the highest quality cutting edge applications for the iPhone, Blackberry, Android and other Smartphones.  I2theFuture strongly believes that mobile device technology is in its infancy.  These devices and applications will dominate the way content is delivered and disseminated.  I2theFuture relies on its strong internet and technology experience to deliver superior products. Their ability to incorporate graphic design, illustration and one of a kind claymation figures clearly and distinctively separates their applications and smart phone technology from the competition.  I2theFuture has perfected the use of audio, voice over technology, and visual interfacing throughout all its applications and technologies.  Their mission is to stay ahead of the competition and to create new and ongoing generations of applications that are unique and not easily duplicated.  I2theFuture is the second “App Space” company created by co-founder Mike Kratzer.  His main objective is to always stay ahead of the curve in the technology space.  For nearly a decade Mike has been recognized as an entrepreneurial leader in the development of innovative internet /software applications.  Prior to launching in the application space, he developed and sold a proprietary software company to a NASDAQ traded firm in 2008. 

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Keywords · Coach K · Duke · iPhone App · Game app · Coach K app · cool new app · David Falk · FAME


Name: Danielle Cantor
Organization: FAME
Email:
Phone: 202-721-9588


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