POSTED: Thursday March 4th 2010

The Coca Cola chief marketing officer Joe Tripodi join speakers line-up

The Chief Marketing and Commercial Officer of The Coca Cola Company, the world's most valuable brand, Joseph V. Tripodi, has been added to the list of speakers at the Global Sports Industry Summit 2010

Joseph V. Tripodi is Executive Vice President and Chief Marketing and Commercial Officer. Mr. Tripodi leads a function consisting of the combination of the Company's global marketing and commercial organizations. In addition to overseeing all aspects of marketing, he is responsible for coordinating and leading the Company's strategic direction in Commercial Leadership.

The Coca-Cola Company is one of the longest-standing corporate partners of FIFA, with a formal association since 1974 and an official sponsorship of FIFA World Cup™ that began in 1978. Coca-Cola has had stadium advertising at every FIFA World Cup™ since 1950. In November 2005, FIFA and The Coca-Cola Company extended their long-time partnership for another 16 years, from 2007 until 2022.

Tripodi joins the likes of MasterCard chief marketing officer Larry Flanagan; VISA chief marketing officer Antonio Lucio; Heineken chief marketing officer Alexis Nasard; Sony Ericsson WTA Tour chairman and chief executive Stacey Allaster; AB InBev global director sports Eelco van der Noll; London 2012 director of sports Debbie Jevans; BBC director of London 2012 Roger Mosey; ESPN Star chief executive Manu Sawhney; AEG's president and chief executive Tim Lewieke; Octagon president and chief executive Rick Dudley; Wasserman Media Group chairman and chief executive Casey Wasserman; Infront Sports and Media president and chief executive Philippe Blatter; Total Sports Asia founder Marcus Luer; FISU secretary general and chief executive Eric Saintrond; FIFA Beach Soccer chief executive Joan Cusco; Bonham & Associates founder Dean Bonham and HBS founder and chief executive Francis Tellier as speakers at the Global Sports Industry Summit 2010.

EUROSPORT, Europe leading sport entertainment group, has been announced as a Main Partner at the Global Sports Industry Summit in Paris, France.

The Global Sports Industry Summit takes place from September 28 - October 1, 2010.

The Global Sports Industry Summit in Paris, brings together a powerful community of leaders who are setting the agenda for the international sports industry. The Summit will focus on the world economic crisis and its influence on sport industry as well as the tension between tradition and innovation in sport, as the industry looks to expand while staying true to its roots.

Exclusively reserved for the leading players in the sports industry, the summit’s high-level participation and practical discussion will encourage open, constructive and candid debate.

About The Coca-Cola Company
The Coca-Cola Company is the world's largest beverage company. Along with Coca-Cola®, recognized as the world's most valuable brand, the Company markets four of the world's top five nonalcoholic sparkling beverage brands, including Diet Coke®, Fanta® and Sprite®, and a wide range of other beverages, including diet and light beverages, waters, juices and juice drinks, teas, coffees, energy and sports drinks. Through the world's largest beverage distribution system, consumers in more than 200 countries enjoy the Company's beverages at a rate exceeding 1.4 billion servings each day. For more information about The Coca-Cola Company, please visit our website at

# # #

Keywords · Coca Cola · Joe Tripodi · FIFA · IOC · Global Sports Industry Summit

Name: David Seitz
Organization: Global Sports Industry Summit
Phone: +33970465501

Please refer all questions to the company listed above issuing the press release. SFC will not be able to assist you with any inquiries and disclaims any content in these press releases.