POSTED: Friday January 15th 2010
FOR IMMEDIATE RELEASE

USGA LAUNCHES NEW RULES OF GOLF APPLICATION

For iPhone and iPod touch

Far Hills, N.J. (Jan. 15) - The United States Golf Association has announced the launch of the official application for the 2010-2011 editions of “The Rules of Golf,” “Decisions on The Rules of Golf” and “Rules of Amateur Status” for the iPhone and iPod touch.

The Rules of Golf App is designed for golfers who want instant access to the official Rules and Decisions. With this application, which features simple navigation and a convenient word and phrase search function, users can quickly answer questions about every Rule, Definition and Decision. The new technology is the only Rules application approved by the USGA.

“The USGA strives to deliver our best content wherever and whenever the golf audience needs it,” said Alex Withers, managing director of digital media for the USGA. “Having an interactive smart phone App for the Rules of Golf is a natural extension to better serve golfers across the U.S. and Mexico."

Users can also e-mail the USGA directly from the application with a Rules question. This mobile App now gives golfers a new way to seek answers from the USGA, which answers more than 15,000 Rules questions each year.

“The Rules of Golf are an integral part of the game,” said Jeff Hall, managing director of rules and competitions for the USGA. “Providing those Rules in a variety of mediums is exciting for the USGA and better serves all golfers.”

The iPhone was the ideal initial platform for the application given the vast distribution of iPhone applications. The USGA plans to extend the application onto the BlackBerry and Google Android operating systems later this month.

Users can purchase and download the Rules of Golf App in the iTunes store for $3.99. The direct link for users with iTunes, an iPhone or iPod touch is http://iTunes.com/apps/therulesofgolf.
For more information, visit http://www.usga.org/mobile/.
About the USGA
The USGA is the national governing body of golf in the USA and Mexico, a combined territory that includes more than half the world’s golfers and golf courses.

The USGA annually conducts the U.S. Open, U.S. Women's Open, U.S. Senior Open and 10 national amateur championships. It also conducts two state team championships and helps conduct the Walker Cup Match, Curtis Cup Match and World Amateur Team Championships.

The USGA also writes the Rules of Golf, conducts equipment testing, provides expert course maintenance consultations, funds research for better turf and a better environment, maintains a Handicap System®, celebrates the history of the game, and administers an ongoing “For the Good of the Game” grants program, which has allocated more than $65 million over 13 years to successful programs that bring the game’s values to youths from disadvantaged backgrounds and people with disabilities. For more information about the USGA, visit http://www.usga.org.

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Keywords · USGA · iPhone · iPod touch


Name: Jason Koblin
Organization: USGA
Email:
Phone: +1.(908) 234-2300
URL: http://www.usga.org


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