POSTED: Monday December 7th 2009
FOR IMMEDIATE RELEASE

U.S. Olympic Committee and Fantasy Sports Ventures Develop Custom Online Marketing Program

Includes Team USA Widget, Extensive Reach via FSV's Audience of 14 Million Users

COLORADO SPRINGS, Colo. - The U.S. Olympic Committee (USOC) and Fantasy Sports Ventures (FSV), the fastest growing top 10 sports property, today announced that they are working together to deliver teamusa.org content via a customized widget throughout the expansive Fantasy Sports Ventures network of websites. The initiative will extend through Team USA’s competition in Vancouver in February 2010.

The customized widget will deliver video, athlete profile and social networking content across TeamUSA.org and FSV’s sites, which reach more than 14 million unique users per month.

Between now and February 1, Team USA will nominate more than 200 athletes to represent the United States at the Vancouver 2010 Olympic Winter Games.  FSV has developed the “Making Team USA presented by Hilton Worldwide” widget that will provide fans with access to daily video updates and athlete profiles available from TeamUSA.org. The widget will incorporate Team USA sponsors and drive traffic to TeamUSA.org.  FSV will also facilitate fan interaction with Team USA athletes through a custom social media module included in the widget.

The widget can be viewed or downloaded from teamusa.org and throughout the FSV network of websites, which include KFFL, The Huddle and Hoopshype.

About the USOC:
The United States Olympic Committee (USOC) is recognized by the International Olympic Committee as the sole entity in the United States whose mission involves training, entering and underwriting the full expenses for the U.S. teams in the Olympic, Paralympic, Pan American and Parapan American Games. In addition to being the steward of the U.S. Olympic Movement, the USOC is the moving force for support of sports in the United States that are on the program of the Olympic, Paralympic, Pan American and Parapan American Games. For more information, please call the USOC’s media office at 719-866-4529 or visit http://www.teamusa.org” href=“http://cl.exct.net/?ju=fe2616757163027f721272&ls=fdfb13737560057b71127575&m=ff031575716505&l=fe9615747361047f72&s=fdf615757d6204797d157172&jb=ffcf14&t=” target=“_blank”>www.TeamUSA.org.

About Fantasy Sports Ventures (FSV):
Fantasy Sports Ventures, founded in October 2006, is an integrated marketing and media company with a focus on digital/fantasy sports. In less than 3 years, the company has aggregated more than 450 sites across all major sports and draws more than 14 million unique users per month. Leveraging its large, highly engaged audience, FSV develops custom marketing and media campaigns for leading national advertisers. The campaigns combine traditional online media with custom games, content modules, widgets, and other interactive features that highlight the advertiser’s brand. Chris Russo, the former head of the NFL’s New Media Division, is the founder and CEO of Fantasy Sports Ventures. FSV’s media contact is Joe Favorito, fatherknickerbocker1@yahoo.com, 917-566-8345.

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Keywords · USOC · Fantasy Sport Ventures · Teamusa

Name: Usoc Media
Organization: USOC
Email:
Phone: +1.719.866.2206

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