POSTED: September 9th 2015
NewsUpdate

Olympics: Hamburg 2024 tells IOC 'You've got mail' and officially submits bid

IOC Member Claudia Bokel popped the letter in the postbox / Hamburg 2024
IOC Member Claudia Bokel popped the letter in the postbox / Hamburg 2024

(L to R) First Mayor of Hamburg Olaf Scholz, Nikolas Hill, CEO Bid Committee Hamburg 2024 and Alfons Hörmann, President of the German Olympic Sports Confederation after the signing of the application letter / Hamburg 2024
(L to R) First Mayor of Hamburg Olaf Scholz, Nikolas Hill, CEO Bid Committee Hamburg 2024 and Alfons Hörmann, President of the German Olympic Sports Confederation after the signing of the application letter / Hamburg 2024

The application letter for Hamburg 2024 / Hamburg 2024
The application letter for Hamburg 2024 / Hamburg 2024

LAURA WALDEN (USA) / Sports Features Communications

(SFC) Hamburg has now officially joined the 2024 Summer Olympics bid race looking to bring the Games back to Germany for a fourth time. Hamburg joins a race with Los Angeles, Rome, Paris, and Budapest who have already declared their intention to bid. Toronto, Canada, and Baku, Azerbaijan are two other cities who are currently considering campaigning.

The First Mayor of Hamburg Olaf Scholz and Alfons Hörmann, President of the German Olympic Sports Confederation, officially signed Hamburg's application letter today to host the Olympic and Paralympic Games of 2024 and set the process in motion.

Mayor Scholz announced, "I am delighted that Hamburg, on behalf of Germany, is throwing its hat into the ring as a candidate city for the Olympic Games 2024. We want to build a sporting stage for an open society and demonstrate that transparent, compact, modern Olympic Games are possible in our city. We in Hamburg see ourselves as the gateway to the world, and we would consider it an honour to be the gateway for the world. The significance of the Olympic idea extends far beyond sport itself: it is all about international partnership."

The application letter was then sent on its way to the International Olympic Committee (IOC) by a relay that included Hamburg citizens as well as athletes Stephanie Grebe, a table tennis Paralympian, and Olympic hockey champion Moritz Fürste.

IOC member and German fencing champion, Claudia Bokel, spokesperson of the IOC Athletes' Commission, popped the letter addressed to IOC President Thomas Bach in a Hamburg postbox with the words: "IOC, you've got mail!"

Nikolas Hill, Managing Director of Bewerbungsgesellschaft Hamburg 2024, explained, "A few words on where we go from here: the respective national Olympic Committee and the city in question have to officially register their candidacy with the IOC. That is why Mr. Scholz and Mr. Hörmann will now sign the letter announcing our bid. Following that, citizens symbolising the diversity of Hamburg, Kiel and Germany, and embodying the ideas behind our candidacy, will carry the letter in a relay to the neighbouring dockland.

"There, it will be handed over to Claudia Bokel, the highest-ranking representative of the athletes in the International Olympic Committee. As the last runner in the relay, she will symbolically send the letter on its journey to Lausanne.

"With typical Hanseatic modesty, we hereby invite everyone in the world to let themselves be surprised by the most attractive city on earth.

Concept

"Hamburg has won us over not only with its concept, but also with its enthusiasm and spirit," said Hörmann, at the celebrations today. "Both here and in Kiel, you can feel that people are really fired up; it is not just a marketing catchphrase, but an expression of powerful emotions. Hamburg's application is a compelling one for Germany, and comes in the right form at the right time. It is our response to the passion, conviction and strong sense of focus with which IOC President Thomas Bach, Claudia Bokel and their colleagues on the IOC have developed, and are driving forward, their Agenda 2020.

"That is why we are now sending Hamburg into the running for the Olympic Games as the flag-bearer of our whole country. I am delighted to be able to sign this letter on behalf of German sport.

"Of course, sport in all its diversity is at the heart of Hamburg's bid for the Olympics. It is about sport for everyone - sport as a means of inclusion and integration, school sport, sport as an everyday pastime for the masses, and the high-performance sport pursued by our top athletes. Across Germany, 8.6 million volunteers in 90,000 clubs work to keep the whole sport apparatus going for 27 million members -that is without parallel worldwide.

Hormann explained the compactness of the bid:

"Over 90% of the venues in Hamburg are within 10 kilometres of the Olympic and Paralympic Village.

The three main sporting venues can be reached on foot from the Olympic Village.

OlympiaCity, the Trade Fair Centre and the centre of town are all within a radius of only about 2 kilometres.  

For the spectators that means: 90% of all the sporting venues in Hamburg can be reached on foot, by bike or by public transport.

We will therefore be able to offer the athletes, trainers, officials and fans Olympic and Paralympic Games in the heart of the city."

Later this year on November 29th, the citizens of Hamburg will vote in a referendum on the city's bid to host the Olympic Games. 

Next week on September 15 is the IOC's deadline for Olympic bid application submissions and the final winner to host the Games will be voted in 2017.

**LAURA WALDEN has over twenty-five years of experience in the Olympic Movement, formerly at the European Olympic Committees with SportEurope under former IOC President Dr. Jacques Rogge and IOC Member Mario Pescante. She worked with the Rome 2004 and Turin 2006 Olympic bids and also managed PR & media for Dr. Jacques Rogge during his campaign for the presidency.


Keywords · Olympics · Hamburg 2024


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