POSTED: January 16th 2015
NewsUpdate

Coca-Cola becomes Official Partner of Baku 2015 European Games

(L-R) Azad Rahimov, Galya Frayman Molinas, and Cem Becel / Baku 2015
(L-R) Azad Rahimov, Galya Frayman Molinas, and Cem Becel / Baku 2015


MARISSA FLANDERS / Sports Features Communications

(SFC) The Coca-Cola Company has officially signed an agreement, today, with the Baku 2015 European Games to become an Official Partner. Per this agreement, the Baku 2015 will be exclusively displayed throughout Azerbaijan, on all the company's Coca-Cola and Bonaqua Water labels.

In addition, there will be a limited edition product release, by Coca-Cola, with the packaging dedicated to Baku 2015. While also launching a marketing campaign to raise awareness of the upcoming Games.

“I am very pleased to confirm Coca-Cola as an Official Partner of the inaugural European Games," stated Azad Rahimov, Azerbaijan's Minister of Youth and Sports and Chief Executive Officer of Baku 2015.

He added, “They are a brand with international recognition and a long association with major multi-sport events which make them a perfect partner for Baku 2015.”

Producing over 500 brands of products in more than 200 countries, while every day serving more than 1.9 billion drinks, Coca-Cola became the world's leading manufacturer, distributor, and marketer of non-alcoholic beverages.

President of Coca-Cola Turkey, Caucasus and Central Asia Business Unit Galya Frayman Molinas commented, “We are very proud to be supporting the inaugural European Games, which will soon become one of the international calendar’s leading multi-sport events."

She continued saying, “This is an exciting opportunity to support a new and innovative event that will unite Europe in a celebration of sport and active lifestyle and we are looking forward to developing our relationship with Baku 2015.”

The Coca-Cola first sponsored the Olympic Games during the 1928 Amsterdam games and has long since supported the Olympic Movement every Games since.

“Coca-Cola’s association with major sporting events makes this agreement an excellent opportunity to spread the word about Baku 2015," said Simon Clegg, Chief Operations Officer of Baku 2015.

He concluded, “With the help of all our Official Partners and Supporters we will deliver an exceptional event that will engage and excite the entire continent in an historic celebration of sport this summer.”

Coca-Cola joins Azerbaijan Airlines, BP, Nar Mobile, P&G, SOCAR, and Tissot as the seventh Official Partner of the Baku 2015 European Games.

The Company has local operations in over 200 countries all over the world.  The Company has been able to provide employment indirectly and directly to over 2,200 people all over the country, since the opening of a bottling plant in Azerbaijan, in 1994.

**MARISSA FLANDERS is a graduate of Saint Leo University with a Bachelor's Degree in Sport Business. She has over four years of writing experience and has a real passion for ice hockey following the Pittsburgh Penguins on her blog: http://www.thepenshockeyshow.com.


Keywords · Olympic · Baku 2015 · European Games · Coca-Cola · Official Partner


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