POSTED: August 3rd 2014

Rio 2016 to unveil new look of the Games and hosts press briefings

CHAD WISE / Sports Features Communications

(SFC) Rio 2016 will unveil its visual identity Tuesday, 5 Aug., to mark the final organisation phase of the Games.

Held to its Candidature File commitments, Rio 2016 has begun hosting the first of 45 test events last weekend and will welcome more than 300 journalists from 10 Brazilian states and 26 foreign countries to the city of Rio de Janeiro for press briefings this week.

“With two years to go until the Games, we have concluded the exclusive planning phase, and are now entering the operational preparation phase, when the competition structures begin to take shape and we get closer to the population,” Rio 2016 Organising Committee for the Olympic and Paralympic Games President Carlos Nuzman said.

“The competition programme has already been approved by the International Federations and the International Olympic Committee. We intensified contacts with the international sports community in order to keep them continuously updated on the progress of the organisation, in a joint effort with the International Olympic Committee.”

Journalists will attend the National Press Briefing and the World Press Briefing this week to discuss the structure implemented by Rio 2016 for press coverage during the Games.

Rio 2016 will present its volunteer and ticketing programmes before the end of the calendar year, as well as the Games mascot. Rio 2016’s Education Programme, Transforma, is promoting Olympic values in 162 municipal schools in Rio de Janeiro. The programme was included in the public policies of the Rio de Janeiro City Hall earlier this year.

“The Games will leave a huge legacy for both Rio and Brazil, and are starting to take shape,” Nuzman said. “No other Host City will have had such big, transformational benefits from the Games as Rio.

“The Rio 2016 Committee is also intensifying its relationship with society in order to disseminate the principles of sport and the importance of sport practice, especially among young people, in Rio and throughout the country.

“We keep working in full integration with the IOC and the three levels of government. Rio de Janeiro, Brazil, and South America will host the world’s biggest sports celebration for the first time, and we are leading the organisation with responsibility and full awareness of the complexity of this task.”

Keywords · Rio 2016 · Rio de Janeiro · Olympics · Brazil · International Olympic Committee · IOC ·

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