POSTED: June 24th 2013

Tokyo ups their game bringing Christel Takigawa onboard

Charming Christel Takigawa will be the new cool face of the Tokyo bid / Tokyo 2020
Charming Christel Takigawa will be the new cool face of the Tokyo bid / Tokyo 2020

LAURA WALDEN / Sports Features Communications

(SFC) The Tokyo 2020 Olympic bid has added an extra boost to their campaign to host the summer Games with the appointment of international television personality Christel Takigawa as “Cool Tokyo” Ambassador.

Takigawa brings a wealth of international experience and will play a key role at the imminent 2020 Candidate Cities Briefing for IOC Members in Lausanne, Switzerland, this July 3rd. In her role as Ambassador for Cool Tokyo she will help promote the city at its best as one of the world’s top tourism destinations.

IOC member and head of the bid and the Japanese Olympic Committee (JOC), Tsunekazu Takeda, said, “A key reason we enjoy a strong bid is that we have drawn on the wisdom of many people from a wide range of diverse backgrounds, which is why we are particularly thrilled Christel Takigawa is part of our team. Christel perfectly symbolises the global character of Tokyo, one of the world’s most exciting international cities that would host a dynamic and welcoming party in 2020.”

“I am extremely honoured to be appointed as Tokyo 2020’s “Cool Tokyo” Ambassador,” said Takigawa. “Japan has increasingly attracted attention from the world as a cool destination in recent years, and with the Bid race entering into its final and crucial three month span, I believe right now is the time to show everyone how cool Tokyo really is.

“I look forward to making a passionate presentation on Tokyo’s attractions IOC Members at the upcoming 2020 Candidate Cities Briefing.”

She comes from a background of many years of experience on Japan television and is a huge sports enthusiast. Not a newcomer to Olympic bidding, she also appeared on a promotional video for the last bid in 2016.   

And she was awarded the prestigious French "L'Ordre des Arts et des Lettres" for her contribution of French culture to Japan.

Next stop on the campaign world tour is back to Lausanne for the very important technical meeting where all the 2020 bids will be presenting their projects to the IOC members in a little over a week. Takigawa will take part in the presentations.

Takeda added, "Following a very productive meeting with our international friends at the ANOC General Assembly this month, we are very much looking forward to presenting our Games vision and plans at this next important milestone in our Bid. We are honoured to have the opportunity to present to IOC Members in Lausanne, where our Bid will continue to build strong momentum.

"Tokyo 2020 is fully committed to delivering an athlete-focused, ultra-compact Games plan that puts athletes at the heart of the Games. We look forward to showing the IOC why Tokyo is the best choice for the 2020 Olympic and Paralympic Games, and how we guarantee to deliver superb Games that promote the Olympic Values for new generations.”

Tokyo will be represented by:

Tsunekazu TAKEDA, IOC Member and President of both Tokyo 2020 and the Japanese Olympic Committee (JOC)

Masato MIZUNO, Tokyo 2020 CEO and JOC Vice President

Naoki INOSE, Chairman of Tokyo 2020 and Governor of Tokyo Government official

Christel TAKIGAWA, “Cool Tokyo” Ambassaador

Yuki OTA, Tokyo 2020 Bid Ambassador and London 2012 Games Silver Medallist in Fencing

Keywords · Tokyo 2020 · Olympic bidding · Christel Takigawa

For more information contact:
Laura Walden ()

All original materials contained in this section are protected by United States copyright law and may not be reproduced, distributed, transmitted, displayed, published or broadcast without the prior written permission of Sports Features Communications, Inc the owner of that content. It is prohibited to alter or remove any trademark, copyright or other notice from copies of the content.