POSTED: November 19th 2010

Coe promises 2012 athletes no ticket-chasing distraction at London Games

Sebastian Coe: keeping promise to competitors /
Sebastian Coe: keeping promise to competitors /

KEIR RADNEDGE / Sports Features Communications

LONDON, Nov 19: Athletes competing at the London Olympics will have the right to buy up to two tickets, depending on the sport, for family and friends at each session in which they compete.

Lord Coe, the LOCOG chairman, had always insisted that the unseemly, distracting pursuit of tickets by competitors at previous Games would not be a feature in 2012. He set out the tickets project at the end of the latest – seventh – visit from the International Olympic Committee’s co-ordination commission.

LOCOG's athlete purchase ticket programme will be activated just before and during the Games, once the full list of competing athletes participating in each session has been finalised.

Coe said: “We have always said that athletes’ needs are at the heart of the Games so we are delighted to be able to guarantee that athletes can share this once in a lifetime experience with some of their biggest supporters – their families and friends."

The scheme was approved by commission chairman Denis Oswald. He said: “The athletes are central to the work of the IOC and it’s great to see this initiative of the IOC Athletes’ Commission come to fruition. I’m glad that families and friends can share the culmination of a journey which, for many, will have begun decades ago.”

Jonathan Edwards, chair of LOCOG’s own Athletes’ Commission, descrbed the announcement as “fantastic news.”

NOC responsibilities

Sale and distribution of the 70,000 tickets to athletes, families and friends, will be managed through each country’s National Olympic Committee. Public tickets will go on sale next March.

Oswald and his commission visited a number of venues including Wembley Arena, Earls Court, Hadleigh Farm, the Royal Artillery Barracks and the velodrome being built in the Olympic Park.

He said: “We can see the pieces of the puzzle falling into place now, and the big picture is rapidly becoming visible. Preparations are advancing at an astonishing rate and LOCOG, the ODA, and their partners should be congratulated for the high quality of the work they are producing across this complex project.

“The continued support of the British government for the Games has also been key to the progress made since our last visit, and they should be thanked for the efforts that they have made in these challenging times.”

Keywords · London 2012 · Olympic Games · Coe · Oswald · tickets · Edwards

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