POSTED: January 19th 2010

InDepth

Visa supports the Paralympics through 2012

Visa readies for Vancouver / Image: Visa
Visa readies for Vancouver / Image: Visa

Top Sponsor since 1986 / Image: Visa
Top Sponsor since 1986 / Image: Visa

SPECIAL CORRESPONDENT / Sports Features Communications

SAN FRANCISCO, Jan. 19: Top Sponsor Visa has extended their Paralympic support through 2012 to compliment their Olympic Games’ agreement through 2020. This accord will also include title sponsorship of the Paralympic Hall of Fame and branding opportunities on various IPC media assets including ParalympicSport.TV.

Credit card giant Visa also endeavors to provide products and services that promote access for the community of people with a disability by supporting and encouraging awareness of athletes with physical challenges.

Visa products and services are developing new technologies specifically for the needs of persons with disabilities such as voice-activated and Braille ATMs to name a few.

IOC member and IPC president Sir Philip Craven said, "We are extremely pleased that Visa has extended its partnership with the IPC, helping to raise awareness of the Paralympic Games and the achievements of Paralympic athletes worldwide.

"Visa's involvement through technology, expertise, products and personnel is fundamental to the staging of the Paralympic Games and we look forward to a successful relationship in the years ahead."

Visa’s global athlete program, Team Visa Vancouver, will feature paralympians: Alexi Salamone, Ice Sledge Hockey (USA); Colette Bourgonje, Cross-Country Skiing (Canada) and Brian McKeever, Cross-Country Skiing (Canada).

Antonio Lucio in charge of VISA marketing said, "At Visa, we are dedicated to the continued support and success of the Paralympic Games, the participating athletes and the entire Paralympic Movement.

"With more than 500 million people worldwide living with a disability, we understand the importance of providing continued support to this community. Through events such as the Paralympic Games, we at Visa are proud to support the values of empowerment and inclusion."

Visa has been a Top Sponsor since 1986 and a steadfast partner in the Olympic Movement. In the run up to Vancouver 2010 Visa has supported more than 30 potential Olympians.


Keywords · VISA · Paralympics


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